Commercial Marketing Manager
Core
Drive go-to-market strategy, support revenue growth, and strengthen market positioning for STMicroelectronics' datacenter product and solutions (Discrete, Analog, microcontrollers) in the APeC region.
Role type
Senior Commercial Marketing Manager (Datacenter)
Builds
Datacenter product and solution value propositions, market strategies, and demand generation campaigns.
Domain
Semiconductor industry, Datacenter, Cloud, Infrastructure, Enterprise IT
Deliverable
product features
Required skills
Go-to-market strategy, market analysis, customer engagement, sales collaboration, demand planning, KPI tracking, business strategy execution
Preferred skills
Datacenter/Cloud/Infrastructure market knowledge, B2B technology experience, price/share negotiation, backlog management
Technologies
Microsoft Office (Excel, Power BI, Power Query, Word, PPT)
Responsibilities
Develop and execute business strategies for the datacenter market segment; Identify and capitalize on market opportunities to increase market share; Collaborate with sales to manage customer business including price/share negotiation and demand forecast; Monitor campaign effectiveness and optimize marketing performance using data-driven insights; Support pipeline generation and demand creation through integrated marketing efforts; Track KPIs and communicate progress to management
Seniority
Senior, hands-on IC
