DIGITAL MARKETING MANAGER
Core
Oversee development and implementation of online marketing strategies, manage social media platforms, and coordinate advertising efforts to drive sales.
Role type
Digital Marketing Manager
Builds
Specialized marketing campaigns for target groups
Domain
Digital Marketing / E-commerce
Deliverable
product features
Required skills
Digital marketing strategy, social media management, web advertising, market trend analysis, project management, data analysis, customer communication, budget management, presentation skills
Preferred skills
Training and mentoring staff, industry research, adaptability to work flexible hours
Technologies
Social media platforms, web advertising tools, analytics platforms
Responsibilities
Discuss digital marketing strategies with sales and marketing teams, design and implement online marketing strategies across digital platforms, manage social media platform and web advertising, develop social media strategies, identify latest industry trends and technology, analyze site traffic and conversion patterns, assess online user experience, maintain customer communications with reports and guides, monitor media budget, prepare and present digital marketing reports
Seniority
Mid-level, hands-on IC