Performance Marketing Expert (London)
Core
End-to-end performance marketing expert driving paid advertising growth across multiple channels.
Role type
Performance Marketing Expert
Builds
Paid advertising campaigns and growth metrics for an investor-facing product
Domain
Finance / Performance Marketing
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Google Ads, programmatic advertising, martech stack integration, Google Tag Manager, MMPs, CDPs, creative testing, bidding strategies, campaign structure, data analysis
Preferred skills
App-first business experience, finance/investing domain knowledge
Responsibilities
Set up and manage paid campaigns across Google, Meta, Apple Search Ads, X, Reddit; ensure martech stack enables best-in-class tracking and attribution; continuously improve performance through testing of creatives, copy, audiences, keywords, and bidding strategies; explore and validate new channels and campaign types; build clear documentation and reports
Seniority
Mid-Senior, hands-on IC
