O2O APAC Performance Marketing Manager
Core
Drive regional performance marketing for Chagee across APAC, optimizing ads on food delivery platforms to ensure high ROAS and efficient budget use.
Role type
O2O Performance Marketing Manager
Builds
Regional performance marketing campaigns for Chagee on food delivery platforms and digital channels
Domain
Food delivery / O2O / Digital Advertising
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Performance marketing strategy, ROAS optimization, food delivery platform advertising, A/B testing, cross-channel campaign management, data analysis, budget allocation
Preferred skills
Experience with GrabAds, Foodpanda Ads, ShopeeFood Ads, Gojek Ads, Meta, Google, TikTok
Technologies
GrabAds, Foodpanda Ads, ShopeeFood Ads, Gojek Ads, Meta, Google, TikTok
Responsibilities
Lead and optimize ads on food delivery platforms, plan and execute O2O advertising strategies, drive ROAS-focused budget allocation, monitor platform ad performance, run A/B tests across creatives and audiences, deliver structured performance updates to leadership
Seniority
Mid-Senior, hands-on IC