Marketing Specialist
Core
Expand Coverflex's visibility, brand awareness, and credibility in the competitive Spanish market through coordinated marketing initiatives.
Role type
Marketing Specialist (Market Expansion)
Builds
Marketing campaigns, content, and brand presence for Coverflex in Spain
Domain
SaaS / Tech / B2B
Deliverable
product features
Required skills
Marketing fundamentals (brand awareness, acquisition, conversion, nurturing), SEO fundamentals, content creation, campaign execution, project management
Preferred skills
B2B content localization, multi-channel marketing management, web analytics, conversion tracking, UX understanding, public speaking
Technologies
HubSpot, Google Workspace, Canva, Figma, Meta Business Suite, LinkedIn Campaign Manager, Google Analytics, Looker Studio, Google Search Console, Ahrefs, SEMrush, Slack, Notion, Asana
Responsibilities
Support execution of the marketing strategy for Spain, manage operational and administrative tasks, coordinate different marketing channels (social media, content, events, PR, SEO), execute and monitor campaigns
