Marketing Manager
Core
Lead integrated campaigns, digital marketing, brand building, lead generation, and events to drive customer engagement and optimize campaign performance for a fleet and mobility services company.
Role type
Marketing Manager
Builds
Integrated marketing campaigns, digital content strategies, and brand visibility
Domain
Fleet & Mobility Services
Deliverable
product features
Required skills
Integrated campaign planning, digital marketing execution, content strategy, SEO/SEM management, sales collaboration, event planning, data analysis
Preferred skills
Project management, vendor coordination, industry trend analysis
Technologies
SEO/SEM tools, social media advertising platforms, email marketing systems
Responsibilities
Plan and execute integrated marketing campaigns to grow brand visibility and generate leads; Build and oversee content strategies across digital channels including website, social media, and paid media; Manage digital marketing activities such as SEO/SEM and online campaigns; Work closely with sales teams to design marketing initiatives that support business goals; Lead the production and distribution of marketing materials by coordinating with external vendors; Monitor and analyze marketing campaign results to provide insights and optimize ROI; Support the planning and execution of marketing events such as webinars and trade shows
Seniority
Mid-level, hands-on IC
