Associate Brand Manager, TUMS
Core
Associate Brand Manager driving TUMS brand growth through social media strategy, culture, and consumer communications.
Role type
Associate Brand Manager (Social & Digital)
Builds
Social growth platforms and brand communications for TUMS
Domain
Consumer Packaged Goods (CPG) / OTC Health
Deliverable
product features
Required skills
Social media strategy, cross-functional leadership, data analysis, creative storytelling, platform-native content creation
Preferred skills
CPG brand management, advertising/media planning, MBA in Marketing
Technologies
ESOP model, social media channels, influencer platforms
Responsibilities
Build and scale social growth platforms, lead social strategy execution end-to-end, partner with agencies and creators, test and scale ideas using data, influence cross-functional partners
Seniority
Associate, hands-on IC
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