Product Marketing Manager
Core
Define product positioning, execute launches, and create content to drive adoption of observability tools among engineers and platform teams.
Role type
Product Marketing Manager (B2B SaaS)
Builds
Messaging, launch assets, sales enablement materials, and competitive intelligence for developer tools.
Domain
Developer tools / Observability / SaaS
Deliverable
product features
Required skills
B2B SaaS product marketing, technical writing, project management across teams, data-driven decision making, customer interviewing, competitive analysis, AI tooling proficiency
Preferred skills
Experience with observability/distributed tracing, marketing to engineers, familiarity with AI/LLM tooling, experience in fully distributed companies
Technologies
OpenTelemetry, MCP-based workflows, AI coding agents
Responsibilities
Write and maintain product messaging, execute product launches, produce customer-facing content, equip sales teams with enablement materials, track competitive landscape, gather customer proof points, measure campaign success
Seniority
Mid-level (2-5 years experience)