Media Planner
Core
Media Planner creating 360° media strategies and plans for FMCG brands, translating business goals into effective media actions.
Role type
Media Planner (Agency Planning)
Builds
Integrated media campaigns and strategic plans for clients
Domain
Digital advertising, FMCG, Media Planning
Required skills
Digital media planning, 360° campaign planning, Data analysis, Client relationship management, Presentation skills, Trend analysis
Preferred skills
FMCG client experience, Offline media knowledge
Technologies
WPP Open, DIMAQ certified tools
Responsibilities
Plan and coordinate 360° media campaigns, Analyze briefs and translate business goals into media recommendations, Collaborate with specialist teams for execution, Analyze campaign results and recommend optimizations, Prepare presentations and summaries for clients, Attend client meetings, Monitor media trends and new formats
Seniority
Mid-level, hands-on IC