Junior Econometrician
Core
Build econometric models (Marketing Mix Modeling) to measure marketing impact on business outcomes and recommend media budget allocations for global brands.
Role type
Junior econometrician (Marketing Mix Modeling)
Builds
Marketing Mix Modeling (MMM) projects and strategic recommendations for media clients
Domain
Media & Advertising / Econometrics
Deliverable
production ML models
Required skills
Econometrics, Statistics, Data analysis, Strategic recommendations, Data visualization, Client presentation, Methodology development, Tool automation, Global collaboration
Responsibilities
Build econometric models measuring marketing impact, analyze media channel efficiency, collect and process data from sales/media/macro sources, create strategic recommendations, prepare reports and visualizations, present results to clients, develop analysis methodologies, participate in tool automation development, collaborate with global teams
Seniority
Junior, hands-on IC
