Senior Associate, Programmatic
Core
Overseeing day-to-day programmatic campaign activity, including account management, planning, setup, activation, and optimization for assigned brands and clients.
Role type
Senior Associate, Programmatic Media
Builds
Digital media campaigns across programmatic channels
Domain
Digital Advertising / Programmatic Media Buying
Required skills
Programmatic trading, DSP platform management, campaign planning, account management, data analysis, performance optimization
Preferred skills
DSP certifications, knowledge of inventory sources (exchange, PMP, Deal, Programmatic Guaranteed)
Technologies
DV360, The Trade Desk, Xandr, Amazon DSP, MediaOcean
Responsibilities
Manage campaign timelines from briefing to post-reporting, build smart programmatic plans, optimize pacing and performance in DSP consoles, mentor coordinators on campaign setup and optimization, participate in client meetings and presentations
Seniority
Senior, hands-on IC