Manager, Paid Social
Core
Lead paid social media planning, strategy, execution, and delivery for healthcare clients, acting as the day-to-day partner to strategy and account teams.
Role type
Manager, Paid Social Media
Builds
Omni-channel, digital-first marketing and advertising campaigns for pharmaceutical and biotech clients
Domain
Healthcare marketing / Digital advertising
Required skills
Paid social media management, campaign planning and execution, budget management, data analytics, project management, platform proficiency (Meta, LinkedIn, Google, Reddit, X)
Preferred skills
Pharma/healthcare industry experience, AI adoption, Meta Blueprint certification, X Ads Academy certification, Google Certifications
Technologies
Meta Business Manager, LinkedIn Ads, Google Ads, Reddit Ads, X Ads, MediaOcean, Prisma
Responsibilities
Execute social media campaign planning, setup, creation, QA, optimization, and performance management; collaborate with internal teams and clients on strategic solutions; monitor ad budgets and approve campaigns; provide counsel on creative and placement optimizations; partner with analytics teams on measurement approaches; build partnerships with media partners.
Seniority
Manager, hands-on IC