Associate Director, Client Leadership
Core
Associate Director leading client strategy and media planning for Unilever, designing audience connections and measurement frameworks across brand and performance campaigns.
Role type
Senior IC client leadership & media planning director
Builds
Media plans, audience connection strategies, and measurement frameworks for FMCG clients
Domain
Media & Advertising (FMCG)
Required skills
UK media market knowledge, audience research and planning tools (TGI, Touchpoints), campaign management, measurement framework design, senior client relationship management, team leadership
Preferred skills
Ecommerce knowledge, alternative data source familiarity, challenger mindset
Technologies
TGI, Touchpoints
Responsibilities
Design audience connection approaches for brand and performance campaigns, manage daily campaign operations and annual planning, create holistic measurement frameworks, lead agency team sessions and client projects, manage junior team members
Seniority
Senior, hands-on IC with management responsibilities