Manager, Consulting Analytics & CRO
Core
Lead consulting projects for high-profile clients by developing and conveying Conversion Rate Optimization (CRO) and Digital Analytics strategies, ensuring data is collected, transformed, and made actionable.
Role type
Manager, Consulting Analytics & CRO
Builds
Actionable data insights and CRO strategies for client media investments
Domain
Digital Marketing, Media, Data Analytics
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
CRO strategy, Digital Analytics strategy, Adobe Analytics, Google Analytics 4, Google Tag Manager, User Experience Intelligence tools (Contentsquare, Hotjar, Clarity), Consent Management Platforms, Inferential statistics, Bayesian statistics, Javascript, HTML, CSS, UX/UI principles
Preferred skills
Niche digital analytics tools (Piwik Pro, Piano Analytics), Data visualization tools (Data Studio, Tableau, Power BI), Data Analysis in Python or R, Experimentation and personalization tools (VWO, AB Tasty, Optimizely, Dynamic Yield, Convert), Adobe Target
Responsibilities
Develop and convey CRO and Digital Analytics strategies, Draft detailed requirements/implementation documents, Communicate technical activities to developers, Manage technical privacy issues, Explain statistical concepts to stakeholders
Seniority
Manager, hands-on IC
