Performance Specialist
Core
Design and execute full-funnel Paid Media strategies with a focus on ROI, omnichannel growth, and sustainable scaling.
Role type
Senior Performance Marketing Specialist (Paid Media & Data)
Builds
Paid media campaigns, attribution models, executive dashboards, and AI-driven ad optimization for e-commerce clients.
Domain
Digital Marketing / E-commerce / Performance Media
Required skills
Paid Media strategy, ROI optimization, CRM integration, AI tools usage, attribution modeling, executive reporting, cross-channel management, budget reconciliation, QA processes, stakeholder alignment
Preferred skills
Salesforce Marketing Cloud, predictive modeling, Search AI, Smart Bidding, DCO, Agentic AI Ads, pDOOH
Technologies
Google Ads, Meta Ads, TikTok Ads, Programmatic, Retail Media, GA4, Looker Studio, Tableau, Salesforce MI, ChatGPT, Jasper, AdCreative
