Business Development Executive
Core
Plan and execute multi-channel marketing campaigns to drive sign-ups for AI Learning Programmes and enhance market visibility for Pixlr's offerings.
Role type
Business Development Executive (Sales & Marketing)
Builds
Marketing campaigns, partner enablement materials, and digital content for AI learning products.
Domain
SaaS / Generative AI / EdTech
Deliverable
product features
Required skills
Sales, marketing, business development, client-facing communication, campaign strategy, metrics analysis, content creation, partner management, SaaS technology understanding, Generative AI tools familiarity
Preferred skills
Experience managing sales events
Technologies
Generative AI tools
Responsibilities
Plan and implement monthly marketing initiatives to increase sign-ups; Develop and refine campaign strategies and messaging; Monitor campaign metrics and iterate to improve outcomes; Support promotional activities with resellers and distribution partners; Craft compelling copy for WhatsApp, email, and other digital channels; Propose and test new marketing tactics and campaigns
Seniority
Mid-level, hands-on IC