Customer Marketing Manager, Industries
Core
Build customer stories and advocacy programs for enterprise clients across specific industries to drive adoption of Claude AI systems.
Role type
Senior Customer Marketing Manager (Industries)
Builds
Customer reference stories, advocacy plans, and high-visibility creative campaigns for enterprise clients.
Domain
B2B SaaS / Enterprise AI
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Customer storytelling, executive relationship building, stakeholder alignment, cross-functional partnership, content creation, data-driven program management, strategic planning
Preferred skills
B2B SaaS customer marketing, traditional industry marketing (manufacturing, energy, retail, media, travel), launching programs in new verticals, Customer Advisory Board (CAB) management, community program management
Technologies
None stated
Responsibilities
Identify and prioritize new verticals for customer proof points, build a bench of referenceable customers, nurture relationships with customer executives, partner with Sales to develop advocacy plans, coordinate with Communications for announcements, collaborate on creative campaigns
Seniority
Senior, hands-on IC