Demand Generation Manager
Core
Build and manage the growth engine for a cloud-native AI video security platform, taking sophisticated AI products to market through conventional channels and digital experiments.
Role type
B2B demand generation manager (Growth Manager)
Builds
Lead generation workflows, custom GTM tools, and structured playbooks for core industries (Warehousing, Education, Manufacturing)
Domain
AI/Computer Vision + Physical Security + B2B SaaS
Required skills
B2B growth/demand generation ownership, pipeline target management, high-converting copywriting for physical security, strategic marketing channel assessment, LLM and automation tool usage, 0→1 environment experience
Preferred skills
Experience in fast-paced startups, ability to explain automation logic to engineers, enthusiasm for building AI agents for marketing
Technologies
LLMs, automation tools, Instantly, Clay, Perplexity, Claude Cowork
Responsibilities
Build and manage growth engine across Email, Webinars, and Physical Events; Work with engineering to automate lead gen workflows; Develop GTM playbooks for core industries; Own full funnel execution from first touchpoint to closed-won
Seniority
Mid-level, hands-on IC