Performance Marketing Specialist
Core
Assist in planning, executing, and optimizing performance marketing campaigns to support key actions and achieve business objectives.
Role type
Performance Marketing Specialist
Builds
Marketing campaigns
Domain
Digital Marketing
Deliverable
product features
Required skills
Audience research and segmentation, Data analysis and reporting, Budget tracking and allocation, Competitor analysis, Digital advertising platform management, Microsoft Excel proficiency
Preferred skills
Programmatic ads experience, AI tools familiarity, Google Ads, META ads, X ads, Tik Tok ads, Google Analytics 4, Data Studio
Responsibilities
Execute performance marketing strategies, Monitor and optimize campaign performance, Prepare performance reports, Track advertising budgets, Gather data for competitor analysis, Collaborate with stakeholders
Seniority
Mid-level, hands-on IC
