Paid Social Ad Buyer
Core
Develop and execute strategic plans for paid social campaigns across multiple platforms to meet client objectives and budgets for D2C e-commerce brands.
Role type
Paid Social Ad Buyer
Builds
Paid social advertising campaigns for D2C e-commerce clients
Domain
E-commerce / Digital Marketing
Deliverable
product features
Required skills
Paid social campaign strategy, Facebook Ads Manager, Instagram Ads, Twitter Ads, LinkedIn Ads, Pinterest Ads, market research, competitive analysis, ad performance monitoring, budget management, ROI optimization, data analysis, creative collaboration
Preferred skills
SEO, SEM, content marketing, Hootsuite, Sprout Social, Google Analytics
Technologies
Facebook Ads Manager, Instagram Ads, Twitter Ads, LinkedIn Ads, Pinterest Ads, Hootsuite, Sprout Social, Google Analytics
Responsibilities
Conduct market research and competitive analysis to identify advertising opportunities; Collaborate with content creators and designers to develop ad copy and visual assets; Monitor ad performance and adjust campaigns to improve conversion rates and ROI; Analyze and report on campaign performance; Manage ad budgets and optimize spending; Stay up-to-date with industry changes and algorithm updates
Seniority
Mid-level, hands-on IC