Director, Growth Creative
Core
Lead the entire creative function (strategy, production, team) to drive performance marketing and growth for a digital health clinic.
Role type
Director, Growth Creative
Builds
High-volume, high-quality creative assets across multiple channels for a dietitian-led metabolic health clinic.
Domain
Digital Health / Performance Marketing
Required skills
Creative strategy, team leadership (hiring/coaching), test-and-learn framework design, creative systems building, performance metrics analysis, cross-functional influence
Preferred skills
Experience in high-growth DTC or performance creative agency, first-principles thinking, strong creative instincts for paid ads
Technologies
N/A
Responsibilities
Define creative vision, roadmap, and brand guidelines; manage and develop a team of FTEs, freelancers, and agencies; own the creative-to-performance loop and KPIs; design scalable production workflows and operating models; serve as the internal expert voice on all creative matters.
Seniority
Director, hands-on IC with people leadership