Media Planning Manager Cali
Core
Leading and executing 360° media strategies across Offline and Digital channels for regional brands, managing the full media planning cycle from brief translation to performance reporting.
Role type
Media Planning Manager
Builds
Integrated media strategies and campaign performance reports for regional brands
Domain
Advertising & Marketing
Required skills
360° media planning, budget management, campaign optimization, stakeholder management, negotiation, data analytics, Excel proficiency
Preferred skills
FMCG client experience, traditional media (TV, OOH) knowledge, digital platforms (Meta, Google, Programmatic) expertise
Technologies
Meta, Google, Programmatic, Excel
Responsibilities
Translate client briefs into strategic plans, negotiate media investments, coordinate campaign implementation, analyze campaign performance, deliver final performance reports
Seniority
Mid-level, hands-on IC