Senior Manager, Social Media
Core
Senior Manager leading social media strategy, content creation, and paid social execution for healthcare clients, ensuring compliance and integrating organic/paid efforts.
Role type
Senior Manager, Social Media
Builds
Integrated social media programs and compliant content for pharmaceutical and biotech clients
Domain
Healthcare marketing and communications
Deliverable
product features
Required skills
Social media strategy, paid social management, content writing, platform best practices, data analysis, AI tool usage, compliance knowledge
Preferred skills
FDA regulations understanding, agency experience, Meta Blueprint certification
Technologies
Meta Business Manager, LinkedIn Ads, Canva, AI tools, Microsoft Office
Responsibilities
Connect organic and paid social within healthcare communications programs; Turn platform trends and healthcare requirements into compliant recommendations; Support paid social from planning through optimization and reporting; Write compelling copy for organic and paid campaigns; Develop social-first content with creative partners; Use AI tools to streamline content production; Manage workflow and track feedback across teams
Seniority
Senior Manager, hands-on leadership