Influencer Director, Influencer Marketing
Core
Strategic leader managing influencer marketing, social media, and content campaigns for key clients to drive revenue and long-term value.
Role type
Senior Influencer Marketing Director
Builds
Integrated influencer, community, paid social, and event campaigns for digital brands
Domain
Digital Marketing / Influencer Marketing
Deliverable
client delivery
Required skills
Influencer marketing strategy, client relationship management, strategic planning, performance measurement, team leadership, cross-functional collaboration, project management, social platform expertise, influencer management tools
Preferred skills
Creative tools (Photoshop, Canva), relevant certifications (Facebook Blueprint, Google Analytics)
Technologies
CreatorIQ, Klear, Tagger, Upfluence, Sprout, Sprinklr, Hootsuite, HubSpot, MS Office, Google Workspace
Responsibilities
Serve as primary point of contact for key clients; Identify growth opportunities; Lead strategic planning and QBRs; Oversee end-to-end campaign execution; Manage Macro & Mega creator communications; Drive brand storytelling and creative ideation; Lead BI partnership and reporting; Provide leadership to Account Supervisors and Managers; Partner cross-functionally with Product, Sales, Creative, Finance, and BI; Maintain Kantata project data; Implement AI-driven efficiencies
Seniority
Senior, hands-on IC with leadership responsibilities