Fashion Paid Advertising Strategist
Core
Own the execution, performance, and growth of paid advertising campaigns for clients, tying efforts to business goals.
Role type
Mid-level paid advertising strategist (agency)
Builds
Performance marketing campaigns across paid social and native media platforms
Domain
Digital marketing, E-commerce, Lead generation
Required skills
Direct response marketing, Meta Ads, Search Engine Marketing, campaign optimization, keyword research, ad copy development, budget management, performance reporting, Google Analytics, full-funnel marketing
Preferred skills
AI technologies, Nova ecosystem, eCommerce model, lead gen strategies
Technologies
Meta Ads, LinkedIn Ads, Google Ads, Youtube Ads, Bing Ads, Google Analytics, Google/Microsoft Office Suite
Responsibilities
Execute A-Z builds and production across channels; lead optimizations for performance improvements; manage client budgets; provide strategic insights and forward-thinking strategy; own performance reporting and strategy communication; facilitate tactical needs with Specialists.
Seniority
Mid-level, hands-on IC