Associate Director, Paid Social
Core
Lead a team of paid social managers and specialists while serving as a senior strategic resource for clients to drive full-funnel paid social strategies across Meta, LinkedIn, TikTok, and secondary platforms.
Role type
Senior IC paid social director (team lead)
Builds
Full-funnel paid social media plans and strategies for clients
Domain
Digital marketing / Paid social advertising
Required skills
Paid social strategy, team management, client leadership, platform expertise (Meta, LinkedIn, TikTok), business development, process improvement, QA/brand safety
Preferred skills
New business pitch experience, agency growth initiatives, bilingual Spanish/Portuguese
Technologies
Meta, LinkedIn, TikTok, Reddit, Snapchat, NextDoor, X
Responsibilities
Translate client goals into full-funnel paid social media plans, manage a team of 2–4+ Paid Social team members, develop training materials and lead process/SOP improvements, assist with staffing plans and hiring decisions, collaborate on business development and pitch work, ensure quality and consistency in client deliverables
Seniority
Senior, hands-on IC with team leadership