Reporting Analyst, Consumer Services
Core
Create automated reports and deep-dive analyses for eComm, B2B, and B2C clients to translate marketing data into actionable business insights.
Role type
Senior IC marketing analytics analyst
Builds
Automated performance reports, weekly/monthly/quarterly decks, and optimization recommendations for client marketing campaigns
Domain
Digital marketing analytics and performance measurement
Deliverable
dashboards & analysis
Required skills
Data analysis, data visualization, digital marketing metrics, statistical concepts (regression, test/control), data storytelling, client communication, advanced Excel/Google Sheets, AI tool utilization
Preferred skills
Experience with Power Digital's Nova ecosystem
Technologies
Meta Business Manager, Google Ads, Google Analytics, Looker, Tableau, PowerBI, Google Data Studio, Google Sheets, AI technologies
Responsibilities
Build and maintain automated reports across marketing channels; Access and analyze data from marketing platforms to identify performance insights; Create and update performance decks with data storytelling; Conduct deep dive analyses to uncover optimization opportunities; Transform complex data into clear visualizations for clients and stakeholders; Utilize AI technologies to enhance reporting capabilities
Seniority
Mid-level, hands-on IC