Director, Marketing Operations, Technology, and Analytics (Remote)
Core
Lead people, processes, systems, and measurement to enable Marketing to execute reliably, scale efficiently, and make data-informed decisions for a blended B2B and B2C growth model.
Role type
Director, Marketing Operations, Technology & Analytics
Builds
Scalable campaign and lifecycle execution, martech stack, and AI-driven marketing workflows
Domain
Food technology, B2B/B2C marketplace
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Marketing operations leadership, martech strategy & architecture, marketing analytics & attribution, team development, cross-functional collaboration, web experience architecture, AI enablement, process optimization
Preferred skills
B2C and B2B marketing models, enterprise Google Analytics implementation, paid media/SEO/GEO expertise
Technologies
Salesforce, HubSpot, Iterable, WordPress, ActionIQ, Google Marketing Platform, Google Analytics, BI tools
Responsibilities
Lead a multidisciplinary team of operators, technologists, and analysts; define and evolve operating models and governance; own martech strategy and roadmap; drive collaboration to build an evolved martech stack; lead marketing analytics and measurement strategy; set standards for analytical quality and storytelling
Seniority
Director, strategic leadership with hands-on functional depth