Covering Agent (Influencer)
Core
Represent and manage the careers of social media influencers, securing brand partnerships and business opportunities.
Role type
Influencer talent agent
Builds
Influencer careers and brand partnerships
Domain
Influencer marketing and talent management
Deliverable
client delivery
Required skills
talent representation, contract negotiations, brand partnership management, sales, trend analysis, network building
Preferred skills
TV/film casting, app collaboration opportunities
Technologies
social media platforms
Responsibilities
Discover and sign large influencers, represent influencers to brands, seek brand partnerships, stay on top of influencer marketing trends, pursue new opportunities like TV/film casting and app collaborations, present and assist with growth strategies
Seniority
Mid-level, hands-on IC