CareerPlan

Financial Planning & Analysis Manager - Go To Market

Redwood CityFull-time$145k2026-09-26 → 2026-11-11
Hybrid

Core

Build annual budgets, manage monthly rolling forecasts, and provide decision support through financial analyses to optimize strategic investments for Sales, Customer Success, and Marketing organizations.

Role type

Manager, Financial Planning & Analysis (GTM)

Builds

dashboards & analysis

Domain

Digital Advertising / Programmatic Buying

Deliverable

dashboards & analysis

Required skills

financial modeling, cohort analysis, regression analysis, financial statement construction, data set manipulation, territory design, account segmentation, pipeline hygiene metrics, revenue recognition definitions

Preferred skills

Salesforce, NetSuite, EPM tools (Anaplan, Pigment, Adaptive, Vena)

Technologies

Salesforce, Looker, Tableau, Anaplan, Claude, ChatGPT Adaptive

Responsibilities

Drive and update Monthly/Quarterly Revenue Forecast and Annual Strategic Plan processes; Analyze advertiser and publisher cohort behavior and supply-path economics; Build self-service dashboards on top of Salesforce and data warehouse; Support annual territory design and account segmentation analysis; Own pipeline hygiene metrics and flag anomalies to GTM Sales leadership; Partner with Sales Ops/RevOps on Salesforce field governance and data quality standards.

Seniority

Manager, hands-on IC