Senior Analyst, Engagement Analytics
Core
Building a new engagement analytics function to measure and improve mid and lower-funnel conversion performance for a specialty care platform.
Role type
Senior Analyst, Engagement Analytics
Builds
Analytical infrastructure, dashboards, and measurement frameworks for conversion tracking and attribution.
Domain
Healthcare / Specialty Care / Member Services
Deliverable
dashboards & analysis
Required skills
SQL, Tableau or Power BI, Python, funnel/conversion analytics, measurement framework design, stakeholder communication
Preferred skills
Healthcare domain experience, CRM data (Salesforce), attribution modeling, early-stage team experience, AI tool automation
Technologies
SQL, Tableau, Power BI, Python, Salesforce, AI tools (Copilot, Claude)
Responsibilities
Own end-to-end measurement of member identification through case completion; Build and maintain dashboards for conversion rates and drop-off points; Identify root causes of funnel attrition; Develop conversion benchmarks and targets; Build attribution frameworks connecting interventions to outcomes; Analyze performance of member services agents and care coordinators; Translate analytical findings into actionable recommendations for leadership.
Seniority
Senior, hands-on IC