Performance Marketing Executive
Core
Execute and optimise performance marketing campaigns to drive user acquisition, engagement, and monetisation for mobile, PC, and console gaming titles.
Role type
Performance Marketing Executive
Builds
User acquisition and monetisation strategies for mobile, PC, and console games
Domain
Gaming industry
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
data analysis, reporting, campaign planning, execution, optimisation, KPI monitoring, creative collaboration, trend analysis
Preferred skills
gaming industry knowledge, user behaviour understanding, monetisation strategies
Technologies
marketing technologies
Responsibilities
plan and execute campaigns across multiple channels, monitor conversion rates and retention metrics, analyse data to generate insights, collaborate on creative development, prepare performance reports and dashboards
Seniority
Individual Contributor