Manager, Paid Social
Core
Lead Paid Social Associates and Sr. Associates to execute and optimize paid social campaigns for high-profile brands across multiple platforms.
Role type
Manager, Paid Social
Builds
Paid social campaigns and strategies for enterprise-level clients
Domain
Performance marketing, social media advertising
Deliverable
product features
Required skills
Account management, Paid Social platform expertise (Facebook, Instagram, LinkedIn, TikTok, etc.), Campaign optimization, Budget management, Data analysis, Client communication, Creative collaboration
Preferred skills
Agency experience, Third-party tracking vendor familiarity, Innovation in campaign ideas
Technologies
Facebook Ad Manager, X Ads, Native measurement tools, Third-party tracking vendors
Responsibilities
Oversee team members and drive their career development; Develop and optimize paid social campaigns; Integrate paid social strategy into multi-channel recommendations; Analyze data to provide insights and optimization recommendations; Collaborate with creatives to align ideas with campaign briefs; Research new first-to-market ideas and betas
Seniority
Manager, hands-on leadership