Director of Marketing - Monster Hunter Now
Core
Lead go-to-market strategy and execution for Monster Hunter Now, a global mobile game, managing user acquisition, social media, community engagement, and IRL events.
Role type
Director of Marketing (Global Mobile Game)
Builds
Marketing campaigns, consumer touchpoints, and global marketing initiatives for Monster Hunter Now
Domain
Mobile Gaming / Interactive Entertainment
Deliverable
product features
Required skills
Mobile game/app marketing, user acquisition, engagement and retention, paid media campaign strategy, social media marketing, product positioning, budget management, ROI analysis, cross-functional coordination, AI-driven solutions and automation, executive-level communication
Preferred skills
Passion for Scopely Explore's mission, ability to work in a fast-paced hybrid environment, stress management, multi-cultural team leadership
Technologies
AI-driven solutions, automation tools
Responsibilities
Lead the marketing team to build impactful consumer touchpoints; solidify product positioning and author key messaging; define and implement go-to-market strategies; manage the marketing budget and conduct ROI analyses; collaborate with cross-functional partners and external business partners; evaluate and evolve workflows to incorporate AI solutions; nurture relationships with key executives in Japan and US; guide the team in a multi-cultural environment
Seniority
Director, strategic leadership with hands-on execution