B2B Marketing Specialist
Core
Grow traffic to Fever's B2B website and convert visitors into leads through multichannel initiatives across the full B2B funnel.
Role type
B2B Marketing Specialist (Growth)
Builds
B2B website traffic, qualified leads, and marketing assets (ebooks, checklists, reports) for Fever's verticals (music, sports, festivals).
Domain
Live entertainment technology / B2B SaaS
Required skills
Multichannel growth strategy, SEO/GEO, paid media, lead generation, full-funnel marketing, campaign execution, performance tracking, project management, data analysis, marketing automation, copywriting coordination, stakeholder management
Preferred skills
Experience in B2B, SaaS, or marketplace environments, familiarity with AI tools
Technologies
Semrush, Ahrefs, Google Analytics, Search Console, Google Ads, LinkedIn Ads, Hubspot, Salesforce, Claude
Responsibilities
Plan and run SEO/GEO and paid initiatives to drive qualified traffic; co-create lead-generation assets aligned with SEO objectives; execute full-funnel marketing campaigns; monitor campaign performance and share insights; coordinate with copywriters, designers, and CRM managers.
Seniority
Mid-level (3+ years experience)
