Senior Marketing Manager, EMEA
Core
Own EMEA marketing strategy, pipeline, and field events for a conversational AI platform serving enterprise buyers and developers.
Role type
Senior B2B Marketing Manager (EMEA)
Builds
Field events, webinars, integrated demand generation campaigns, and developer engagement programs for a conversational AI platform.
Domain
B2B SaaS / Conversational AI / Enterprise Software
Deliverable
production ML models
Required skills
B2B marketing strategy, field marketing & events management, PLG-to-SLG transition, regional market adaptation, vendor & agency management, Salesforce/marketing automation, ROI analysis, technical audience communication.
Preferred skills
EMEA market expertise, GDPR compliance knowledge, developer community building.
Technologies
Salesforce, marketing automation platforms.
Responsibilities
Own EMEA marketing plan, budget, and pipeline targets; lead field events and roadshows; run webinar and virtual events programs; build integrated campaigns with Demand Gen and Product Marketing; manage developer events and hackathons; define handoff processes to Sales; manage regional partners and vendors; report on cost per outcome and ROI.
Seniority
Senior, hands-on IC
