Growth Marketer
Core
Own conversion across the whole B2B funnel from visitor to closed-won, running experiments and building AI-powered lead magnets.
Role type
Senior B2B SaaS Growth Marketer (Conversion & Full-Funnel)
Builds
Conversion engine for website, AI-powered lead magnets, and lifecycle nurturing sequences.
Domain
B2B SaaS, AI, GTM
Deliverable
production ML models
Required skills
B2B SaaS growth marketing, CRO, funnel optimization, experimentation design, GA4, HubSpot, lifecycle marketing, lead scoring
Preferred skills
PLG motions, interactive lead magnets, review/advocacy programs
Technologies
GA4, HubSpot, heatmaps, session recording tools
Responsibilities
Run website CRO tests (messaging, CTAs, forms), map funnel with RevOps and define lead scoring, build and manage AI-powered lead magnets, design lifecycle nurturing sequences, optimize LinkedIn conversion, report on growth metrics
Seniority
Mid-Senior, hands-on IC