Founding GTM
Core
Build the go-to-market and revenue function from scratch for a well-funded AI legal technology company, selling innovative legal services to senior decision-makers.
Role type
Founding Go-To-Market (GTM) / Senior Individual Contributor
Builds
Go-to-market strategy, outbound sales pipelines, and early-stage revenue for an AI legal tech product.
Domain
Legal Technology (AI) / B2B SaaS
Required skills
0-to-1 go-to-market experience, outbound sales strategy, consultative selling to senior stakeholders, full sales cycle ownership, pipeline management, sales playbook creation, market feedback synthesis
Preferred skills
Experience selling to General Counsels, CFOs, or investment fund leaders
Technologies
None stated
Responsibilities
Build the go-to-market and revenue function from scratch; Develop and execute outbound sales strategies; Create and manage a qualified sales pipeline; Lead consultative discovery conversations with senior stakeholders; Own the full sales cycle including outreach, negotiation, and closing; Develop the initial sales playbook and processes; Provide market feedback to shape GTM strategy
