Product Marketing Lead
Core
Define positioning and narratives for Open USD, a programmable stablecoin, to drive adoption among banks, payment networks, fintechs, and developers.
Role type
Lead Product Marketing Manager (Fintech/Stablecoin)
Builds
Open USD stablecoin and associated financial infrastructure
Domain
Fintech, Digital Assets, Payments Infrastructure
Deliverable
product features
Required skills
Product marketing strategy, Go-to-market planning, Partner ecosystem management, Executive storytelling, Competitive intelligence, Data analysis, Technical writing, Market segmentation, Stakeholder management, Strategic planning
Preferred skills
Payments infrastructure marketing, Digital assets/treasury operations, Developer platform marketing, Channel marketing, First marketer experience
Technologies
Stablecoins, APIs, Payment rails, Treasury systems
Responsibilities
Own positioning and messaging for Open USD; Equip commercial teams with sales narratives and competitive analysis; Lead go-to-market strategies for new partners and capabilities; Collaborate with CEO on executive narratives; Manage developer-facing content; Analyze market data to inform product roadmap; Report on marketing effectiveness metrics.
Seniority
Senior, hands-on IC
