Senior Product Marketing Manager, Infrastructure
Core
Lead integrated marketing initiatives (content, demand gen, events, sales enablement) to build awareness and generate qualified pipeline for Coinbase's infrastructure products including stablecoin payments, trading, agentic finance, and custody.
Role type
Senior Product Marketing Manager (Infrastructure)
Builds
Go-to-market strategies and demand generation programs for stablecoin payments, trading, agentic finance, and custody products.
Domain
Fintech / Cryptocurrency / Payments
Deliverable
product features
Required skills
Go-to-market strategy, content creation, demand generation, partner co-marketing, agentic finance marketing, generative AI utilization
Preferred skills
Experience in payments, stablecoins, or fintech; startup/high-growth environment experience
Technologies
Generative AI
Responsibilities
Lead cross-functional marketing initiatives; Develop and execute go-to-market strategies for PSPs, money movers, cross-border companies, and banks; Drive marketing for agentic finance; Partner with tier-one partners on co-marketing programs.
Seniority
Senior, hands-on IC
