Director, Commercial Product - Brand Partnerships
Core
Building commercial product offerings (measurement, audience intelligence, integrations) to help brands connect with audiences through culturally resonant campaigns and immersive experiences.
Role type
Director, Commercial Product (Brand Partnerships)
Builds
Closed-loop attribution products, first-party audience intelligence layers, and repeatable technical integration blueprints for partner apps.
Domain
Live entertainment, brand partnerships, ad-tech, and data-driven marketing.
Deliverable
production ML models | product features
Required skills
Commercial product management, marketing measurement and attribution, first-party data strategy, technical scoping for integrations, product packaging for sales, cross-functional leadership.
Preferred skills
Experience in ad-tech or media product, entrepreneurial builder mindset, ability to operate in ambiguous environments.
Technologies
Proprietary marketplace data, Secret Media Network, first-party data platforms.
Responsibilities
Design and own closed-loop attribution methodology to measure campaign impact; Turn passion and intent data into privacy-safe, aggregated audience intelligence; Define technical requirements and commercial needs for engineering to build repeatable integrations; Deliver membership, integration, and measurement infrastructure for the commercial team; Package products into sellable propositions with pricing logic and pitch materials; Bridge commercial intent and technical delivery across data, engineering, marketing, and operations.
Seniority
Director, hands-on IC with strategic ownership
