Brutal AI Performance Marketing Engineer
Core
Build and optimize an AI-powered performance marketing system to maximize profitable growth across paid channels.
Role type
Performance Marketing Engineer (AI-native)
Builds
AI-powered paid acquisition engine
Domain
Performance Marketing / AI
Deliverable
production ML models
Required skills
Google Ads, Meta Ads, CAC optimization, ROAS optimization, CPA optimization, CVR optimization, budget allocation, bidding strategies, A/B testing, AI automation, data analysis
Preferred skills
Hypothesis-driven experimentation, AI workflow creation, creative testing, funnel optimization
Technologies
Google Ads, Meta Ads, AI agents, automation tools
Responsibilities
Manage and optimize acquisition across Google, Meta and other paid channels; Use data and AI to determine budget allocation; Continuously optimize budgets, bidding and spend; Improve CAC, ROAS, CPA, CVR; Run continuous experiments across campaigns, audiences, creatives, offers, landing pages and bidding strategies; Identify winners and scale them; Use AI to analyze performance and surface opportunities; Create AI-powered workflows, agents and automations; Leverage AI for research, forecasting, reporting, optimization, ideation and execution.
Seniority
Mid-Senior, hands-on IC
