Head of Branded Content
Core
Leads global partnerships ecosystem and business generation for branded content, sponsorships, and integrated marketing programs to drive revenue and event conversion.
Role type
Senior leadership, hands-on IC (Head of Branded Content)
Builds
Monetizable branded content formats, strategic partnerships, and integrated campaign frameworks
Domain
Digital media, live entertainment, and global brand partnerships
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Commercial strategy, creative strategy, partnership management, data-driven decision making, campaign optimization, workflow design, global brand consistency, revenue growth, stakeholder influence, emerging content formats
Preferred skills
Additional languages beyond English, AI-driven process understanding, automation technologies
Technologies
Digital platforms, social media ecosystems, optimization technologies, AI-driven processes
Responsibilities
Develop commercially driven content strategies; Partner with sales, creative, and editorial teams; Identify new revenue opportunities through innovative formats; Design workflows for cross-functional collaboration; Develop scalable frameworks for integrated campaigns; Cultivate relationships with brands and agencies; Ensure global creative consistency across markets
Seniority
Senior, hands-on IC
