Franchise Manager
Core
Align bottler strategies with PepsiCo market initiatives to deliver annual volume and revenue targets through performance monitoring and corrective action planning.
Role type
Senior franchise operations manager
Builds
Bottler performance alignment and market execution plans
Domain
FMCG / Beverage distribution
Required skills
Strategic planning, Performance analysis, Negotiation, Stakeholder management, Pricing strategy, Category management, Relationship management, Corrective action planning, Market gap analysis, Cross-functional collaboration
Preferred skills
Revenue management, Trade marketing knowledge, Consumer insight
Technologies
Pricing Architecture tools, POR presentation platforms
Responsibilities
Monitor and revise business performance daily; Lead joint planning with bottlers for short- and mid-term actions; Manage co-op negotiations and track commitments; Identify new SKU opportunities to close gaps vs. competitors; Ensure brand consistency across marketing activities; Present performance reports to top management.