Walmart Search Marketing Associate Manager
Core
Lead retail media search strategy and marketing for assigned retailers to drive customer and business value for the PepsiCo portfolio.
Role type
Associate Manager, Retail Media Search
Builds
Retail media search campaigns and reporting solutions for Walmart and other retailers
Domain
Retail Media / Digital Commerce
Required skills
Retail media search campaign execution, Budget management, Automation platform expertise, Strategic planning, Data analysis, Cross-functional collaboration
Preferred skills
Agency environment experience, Advanced Excel proficiency
Technologies
Skai, Pacvue, Microsoft Excel, Walmart Connect, Amazon Ads, Kroger Precision Marketing, Instacart Ads, Criteo Search
Responsibilities
Create and execute retail media search campaigns for Walmart; Optimize campaigns to hit key KPIs; Drive forecasting process across budgets; Develop retailer-specific search strategies; Co-build and pilot enhanced measurement capabilities; Develop and lead reporting framework with internal stakeholders.
Seniority
Manager, hands-on IC