Customer Sales Executive-Food
Core
Represent PepsiCo to distributors, planning and executing joint business plans to drive sales growth and market expansion.
Role type
Senior Customer Sales Executive (FMCG)
Builds
Distributor business growth, market share, and sales team capability
Domain
Fast-Moving Consumer Goods (FMCG) / Food & Beverage
Required skills
Sales strategy, distributor management, team coaching, route planning, inventory management, compliance monitoring, performance tracking, relationship building
Preferred skills
MBA, FMCG industry experience
Technologies
Sales reporting tools, planogram software
Responsibilities
Deliver secondary monthly targets and gross revenue growth; Plan routes efficiently to increase productivity; Increase net distribution by expanding outlet count; Increase weighted distribution by adding SKUs; Ensure stock availability and rack execution; Coach sales representatives on market execution; Manage distributor appointments and territory health; Monitor sales performance and communicate incentives; Ensure food compliance and minimize product expiry.