Influence Account Director
Core
Lead influencer campaigns and strategy for clients, managing multi-market activations and providing senior counsel on industry developments.
Role type
Senior IC influence account director
Builds
Influencer marketing campaigns and strategic programs for brand clients
Domain
Advertising & PR / Influencer Marketing
Required skills
Influence strategy, multi-market campaign management, client relationship management, creative problem-solving, team leadership, industry trend analysis
Preferred skills
Thought leadership writing, new business pitch leadership, cross-functional collaboration
Technologies
N/A
Responsibilities
Lead day-to-day running of influencer campaigns from identification to reporting; Design and define industry-leading influencer strategy including objectives and budget; Align with media, PR, and digital stakeholders to deliver best-in-class campaigns; Provide senior counsel to clients on industry developments and cultural trends; Lead additional projects such as new business pitches and market reviews.
Seniority
Senior, hands-on IC