Customer Executive- Kolkata
Core
Representing PepsiCo to plan, deploy, and execute joint business plans with distributors to drive sustainable sales and market growth.
Role type
Senior Field Sales Executive (FMCG Distribution)
Builds
Distributor business expansion, sales team capability, and market execution
Domain
FMCG / Fast-Moving Consumer Goods
Deliverable
product features
Required skills
FMCG sales and distribution model, route planning, distributor management, sales coaching, data proficiency (ROI models), Excel, Word, Outlook
Preferred skills
Local language proficiency, Basic English
Responsibilities
Deliver secondary monthly targets and gross revenue growth; Plan routes efficiently to increase productivity; Increase net distribution by expanding outlets served; Increase weighted distribution by adding SKUs to existing outlets; Ensure stock availability and rack execution per planogram; Conduct one-on-one training of sales representatives; Set monthly targets and coach sales personnel on market execution; Manage distributor appointment, retirement, and health (ROI); Ensure food compliance and minimize product expiry/stales; Track timely order delivery.