Head of Field Marketing and Events, Gen AI
Core
Lead field marketing and events for Gen AI and Research, managing executive events, practitioner meetups, and the annual AI Leadership Summit to drive lead generation and pipeline growth.
Role type
Head of Field Marketing and Events
Builds
Scale hosted executive events, practitioner events, research conferences, and the AI Leadership Summit
Domain
Artificial Intelligence (Gen AI) and Research
Deliverable
product features
Required skills
Strategic planning, budget management, team leadership, project management, CRM proficiency (Salesforce, HubSpot), stakeholder management, event logistics, ROI analysis
Preferred skills
Experience managing events for 30-5000+ attendees, player-coach mentality, travel readiness (50%)
Technologies
Salesforce, HubSpot, Outreach
Responsibilities
Own annual planning and budgeting for all Gen AI and Research events; Manage a team of field marketing and events managers; Execute logistics for executive dinners, meetups, and conferences; Align with growth marketing on campaigns and MQL reporting; Track event performance and ROI; Secure speakers and manage agenda for the AI Leadership Summit; Interface with external executives to support presentation planning.
Seniority
Senior, hands-on IC