Search Manager Growth Marketing
Core
Lead paid search and shopping programs while owning SEO and AI search visibility for a workwear brand.
Role type
Senior Search Manager (Paid Search & SEO)
Builds
Non-brand search and shopping revenue, technical SEO foundation, AI-driven content and visibility.
Domain
DTC eCommerce / Workwear
Required skills
Google Ads, Microsoft Ads, SEO technical fundamentals, Google Merchant Center, AI tools (Claude, AirOps), incrementality testing, data analysis
Preferred skills
GA4, Google Search Console, PIM tools, Shopify
Technologies
Google Ads, Microsoft Ads, Google Merchant Center, AirOps, Claude, Google Sheets/Excel
Responsibilities
Manage paid search and shopping campaigns across Google and Microsoft; own technical SEO foundation including schema and Core Web Vitals; build SEO content engine using AI tools; manage search vendor relationships and transition management in-house; report on search performance and incrementality.
Seniority
Senior, hands-on IC
